BALTIMORE, September 6, 2023 – Every Baltimore Ravens’ touchdown this season brings fans an additional reason to celebrate. At both home and away games, Baltimore Area Toyota Dealers will donate $500 to Kennedy Krieger Institute for each of the team’s trips to the end zone.
The fundraiser is part of a continued collaboration that began in 2017 and underscores the Toyota dealers' commitment to support the Baltimore-based nonprofit that helps children with neurological diseases, disorders and injuries.
Kennedy Krieger has used the funds to purchase adaptive vehicles, including a 2022 Toyota Mobility Sienna Minivan that accommodates individuals who use wheelchairs. Over the past year, the mobility van has been as active as the Ravens on the field, embarking on countless journeys to support patients’ and students’ transportation needs.
“We are thankful to have the Baltimore Area Toyota Dealers and the Ravens by our side as true teammates, championing our programs and embracing the community we serve,” said Brad Schlaggar, MD, PhD, president and CEO of Kennedy Krieger. “Together, we are increasing access to the community of youth we serve and giving fans even more motivation to cheer on the Ravens.”
At each home game, fans will hear an announcement about how the Institute benefits from its partnership with the Baltimore Area Toyota Dealers and the Ravens. Local television and radio stations will also feature announcements about the touchdown campaign during the football season.
“We set out to work with a nonprofit that truly transforms the lives of children, which Kennedy Krieger accomplishes in such a profound way," said Nigel Hayes, director of the Baltimore Area Toyota Dealers Advertising Association.
In addition to game-day and broadcast announcements, Kennedy Krieger’s social media platforms will feature donation updates throughout the season.
About Kennedy Krieger Institute:
Kennedy Krieger Institute, an internationally known nonprofit organization located in the greater Baltimore-Washington, D.C., region, transforms the lives of more than 25,000 individuals a year through inpatient and outpatient medical, behavioral health and wellness therapies; home and community services; school-based programs; training and education for professionals; and advocacy. Kennedy Krieger provides a wide range of services for children, adolescents and adults with diseases, disorders and injuries that impact the nervous system, ranging from mild to severe. The Institute is home to a team of investigators who contribute to the understanding of how disorders develop, while at the same time pioneering new interventions and methods of early diagnosis, prevention and treatment. Visit KennedyKrieger.org for more information about Kennedy Krieger.